So, you’ve probably seen those quick videos people are posting on Facebook — short, punchy, sometimes funny, sometimes cringey. Those are Reels. And yeah, you can totally make your own without needing a film degree.
Here’s how to do it on both your phone and your computer, depending on what you’re working with.
Making a Reel on Facebook (Mobile — the easier way)
Honestly, the Facebook app is where it’s at. It’s smoother and just gives you more tools to work with.
Step-by-step:
- Open the Facebook app. Make sure it’s updated or you might be missing stuff.
- Tap the “Reels” section — usually near the top of your feed. If you’re already watching a Reel, just tap the little camera icon in the corner.
- Record something new or upload a video from your phone: To record, hold the big red button, to upload, hit the photo icon and pick your clip.
- Add some flair: Throw in some music or keep your original audio, use filters or effects if you’re feeling fancy, add text or stickers to make it pop a little.
- Write a quick caption, choose who sees it (like Public or just Friends), and hit Share.
Pro tip: If you use trending songs or hashtags, your video has a better shot at getting more views. Might feel cheesy, but it works.
Making a Reel on Facebook (Desktop)
Facebook kinda wants you to do this on your phone, but if you’re working from a computer, it’s doable through Meta Business Suite.
Here’s how:
- Log into your Facebook on a desktop.
- Go to Meta Business Suite. If you’ve never used it, it’s basically Facebook’s control panel for business pages.
- Hit “Create Reel.”
- Choose the page you want to post it from.
- Upload your video. Make sure it’s vertical (like 9:16 ratio), otherwise it’ll look off.
- You can trim the video and add some basic stuff like captions or overlays.
- When you’re happy with it, click Share to post it right away, or Schedule if you want it to go up later.
One thing to keep in mind: the desktop version is pretty basic. If you want to edit or add music, you’re better off doing that in something like CapCut or your phone’s editing app, then uploading the finished product.
What Are Facebook Reels?
They’re short videos, up to 60 seconds max, meant to catch people’s attention. You can use music, filters, text, whatever. Reels don’t just stay on your profile — they can show up in people’s feeds, on the Reels tab, and sometimes just randomly while people scroll. So it’s a decent way to get seen, especially if you’re trying to grow an audience.
Tips for Making Reels People Actually Watch
- Keep it short — somewhere between 15 and 30 seconds usually works best
- Make sure your video looks good — use natural light if you can
- Hop on trends — sounds, challenges, viral topics, all of it helps
- Share something useful or entertaining — doesn’t need to be deep, just real
- Talk to people — reply to comments, ask a question, make it feel like a conversation
If you’re trying to get more eyes on your content faster, you can also buy Facebook Reels views or buy Facebook reels likes to help give your video a head start.
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