Everybody loves to win prizes and rewards especially from their favorite brands. Therefore, businesses need to make giveaways from time to time as it is a great way to grow brand awareness, boost the brand image, retain their current customers, and gain more followers who would transfer to clients. ...
Are you looking for some extra tips to spice up your social media marketing strategy? If yes, maybe it's time to integrate Google Chrome extensions into your arsenal. These are a set of specific programs that you can implement in your browser to enrich its features. Also known as add-ons or plugins,...
Snapchat is a social media app that helps users interact with others, captivate their daily activities and upload them as a sequence of images or videos. Additionally, Snapchat is one of the most used social platforms in the world. It cumulates 249 million active users worldwide. For this reason, Sn...
Customer reviews are feedbacks based on the experience of customers with different organizations. Companies or third-party review sites collect these reviews publicly or sometimes privately. No matter whether they are positive or not, customer reviews are of great importance to a business. They help...
Creating creative content will increase the reach of the users while providing the brand in mind. At the same time, search engines move sites with creative content to the top. In the digital marketing and e-commerce sector, creative content that appeals to the target audience should be used, as in b...
The development of a positioning statement takes a lot of effort and deliberation. Creating a new positioning statement from scratch may be compelling. But if you follow these tips and take lessons from the bands that pave the way for you and analyze their positioning statement, your work will be ea...
Copywriting is the skill of writing convincing expressions or promotions on many forms of marketing objects to make readers decide and act on. People approach certain subjects with suspicion on the internet, such as entering their emails to random sites, buying something, donating to charities, or s...
Call to action phrases are powerful words that will have users take action promptly. The main goal while using the call to action has an immediate response by impressing or making users curious about services or products. Here are some of the best call to action examples. https://www.youtube.com...
In short, branding strategy is a long-term plan to improve the value of a brand. A well-planned brand strategy increases the brand's popularity, and with that, the brand's value increases. The brand is more important than your product. When buying your product or using your service, they prefer you ...
What is inbound marketing? Modern marketing techniques should be used for achievement in business. Inbound marketing is one of the modern marketing techniques. It is an effective marketing method that has been utilized for years instead of unidirectional outbound marketing. Let’s have a look at what...
With the rapid impact of social media on our daily lives recently, people who have a lot of followers on social media have increased considerably. This has led to a rapid increase in the number of people who are famous thanks to social media, and nowadays, we encounter a lot of influencers. Social m...
In the past few years, social media has developed as a vital communication channel for numerous brands. That brings the question of what is social media marketing and why is it so important? A report says that 90% of marketers think that social media marketing is an essential part of their m...
