TikTok is not like other social media platforms. it has a unique nature and its algorithm works differently. Perhaps, you have wondered several times how certain video has over 1 million views, and how creators manage to get a large number of views on TikTok.
The thing is the way TikTok counts views is totally different than other social media platforms, especially YouTube. While YouTubers work hard on the first 30 seconds to ensure keeping a viewer for at least 30 seconds to be counted as a view, TikTokers don’t have to worry about this. In fact, the unique nature of TikTok which keeps its videos on play mode, makes it easier to have a larger number of views compared to YouTube.
So, how does TikTok count views? And how to make sure that your videos will have the right views and reach the right audience. In this article, we will talk about these important points more. So, keep reading!
How Does TikTok Count Views?
TikTok depends on many factors to count video views. For example, since your videos will always be in auto-play mode, so every user who comes across, or passes your video is counted as a viewer. Also, TikTok videos don’t require watching a significant time of your video to be counted as a viewer. A fraction of a second is enough to count a user as a viewer of your video. For longer videos, 3 minutes or more, users need to view at least 3 seconds to be counted as a viewer. Don’t forget that you can buy TikTok saves to boost your views!
But you may ask yourself, since TikTok does not have high barriers to counting views, does this mean your own view counts? What about repeat views?
Does TikTok Count Your Own Views?
If you view your own videos, TikTok does not consider you a unique user, and thus no view is recorded. Adding to this, TikTok does not consider any views from spam or bot accounts.
Does TikTok Count Repeat Views?
Yes, it considers repeating views as a view count as long as these views are from real users, not yourself.
So when your video appears multiple times to YOU Feed for one of the previous viewers, TikTok will register this view as a new view count.
How to See the View Counts on Your TikTok
View counts are displayed differently on a private account from a pro or business account.
So, if you have a private account, you need to do the following steps:
- Open the TikTokApp.
- Display all your posted videos by taping on the profile icon that is located at the bottom right corner of the screen which will direct you to your profile page.
- Check each video’s thumbnail to view the counts for this specific video.
Note: On private accounts, once the view number reaches 1000, the view counts will always be shown as rounded figures; they will never give the exact view numbers or counts.
Now, if you want further details and more accurate, then you need to switch to a business account. In case you are looking to increase your views in order to monetize from TikTok, then you must have a business account. Also, check the best times to post on TikTok.
To see the view counts on a business account, you should do the following steps:
- Open the TikTokApp.
- Go to the profile page by tapping on the profile icon at the bottom right corner of the page.
- Switch to business (pro) account- Skip this step if you already have a business account;
- You need to go to your profile and click on the top right corner on the three dots to access the settings menu and select “Manage Account” to switch to business or creator.
- Tap again on the settings menu and select Creator Tools.
- Select Analytics to view more detailed information about your posted videos and the exact number of viewers.
You can check the TikTok Help Center for more information.
How to Increase Your TikTok Video Views
You need to ask yourself these questions to be able to create the right content that would be engaging. First, how your videos would appear on For You Feed and search results, and second this should appear on your target audience.
Of course, you should define your target audience before starting creating your content. Knowing what would attract your target audience is the first step on content creation.
Basically, increasing your TikTokvideo views requires a combination of various strategies as below;
Use Popular Music and Sounds
The music, sounds and other audio features of the video are crucial to attract more viewers. You may check what is trending in TikTok and use it as long as it fits properly your video content.
It is important as well, to know what music to display. Also, it should be added to the video as a whole so as not to disturb it. It should create a nice rhythm that is appealing to the viewers.
Take Advantage of Hashtags
Hashtags are crucial for the TikTok algorithm. Therefore, you need to use them well in your video description. Why? Because TikTok understands your topic or video content from your keywords and hashtags used in the description, thus it makes it easier to suggest it to other users. Therefore, it is important to know what hashtags to use in order to reach your target audience and optimize your video to appear on top search results. The best way to do so is to search for the popular and trending hashtags on TikTok, then combine them with niche hashtags, general hashtags, and your brand hashtag, which is important to build your own brand community and awareness.
Post Regularly
Your videos must be posted on a regular basis and constantly. Then, you need to keep your constant pattern and avoid posting heavily for period of time, and then start posting rarely. This will have a negative effect.
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Also, you should post at the proper time. What we mean by this, is you need to see when your target audience is usually active and post on these timings.
Of course, you may need to schedule your posts to ensure posting on a regular basis and at your audience’s active timings.
Take Advantage of Trends
Perhaps, one of the easiest ways to create content that may go viral and be at the top in the search results is following the trend, and then adding your own signature on your video to make it special and unique.
So, check what TikTok users are watching, using, interacting and listening to. For example, you may use Duets and Stitches, apply filters and effects, or join a challenge.
Buy TikTok Views
You may also consider the option to buy TikTok views from a reputable reliable and trusted service provider. You can choose the number of views you require that you believe suit your needs.
It is important, though, to know your service provider and never go for an unknown provider just because they offer the lowest price.
You need to increase your views with views from real followers, not scams or fake ones. Else, you may jeopardize your account in TikTokleading to locking your account.
Final Thoughts
Many TikTok users look for more views for wider reach and perhaps to benefit from monetizing programs in TikTok. Therefore, it is important to know how TikTok counts views, and how to increase your views to maintain an overall high performance for your account whether for collaboration purposes, monetization, or creating brand awareness.
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